WhatsApp Sequences Using Template Messages in Acele
📩 Introduction
WhatsApp Sequence Campaigns in Acele allow you to automate follow-up messages after user interaction. Since WhatsApp enforces strict delivery rules beyond the 24-hour user interaction window, Acele enables you to use Meta-approved template messages to stay compliant.
This guide helps you set up WhatsApp Sequences using templates, configure delays, and automate messaging without violating Meta’s policy.
💡 Use Cases
- Lead Nurturing: Share product tips, info, and offers
- Abandoned Cart Recovery: Send reminders after cart events
- User Onboarding: Educate new users over 24–48 hours
- Course Delivery: Send step-by-step learning content
- Event Updates: Keep users informed with scheduled messages
⚙️ Step-by-Step Setup
✅ Step 1: Assign a Trigger Word
- Go to Start Bot Flow
- Set trigger keyword:
bsp - This starts the sequence when a user types it in WhatsApp
✅ Step 2: Name the Bot Flow
- Example:
WhatsApp Sequence
✅ Step 3: Add Interactive Template
- Insert an interactive card
- Upload image (optional)
- Add title like: “Welcome to Acele”
✅ Step 4: Configure the Subscription Button
- Label:
Subscribe - Action: Subscribe to Sequence → New Sequence
- Save
✅ Step 5: Add Confirmation Message
- Use Text Block
- Message: “You are subscribed to the sequence.”
✅ Step 6: Configure the Sequence Campaign
- Sequence Name:
WhatsApp Sequence Campaign - Delivery Time:
00:00 - Timezone:
Asia/Kolkata(or your local timezone)
✅ Step 7: Schedule Sequence Messages
🟢 First Message
- Delay: 1 Hour
- Type: Text
- Setting: ✅ Within 24-hour window
- Content: “This is the first sequence message”
🟢 Second Message
- Delay: 12 Hours
- Type: Text
- Setting: ✅ Still within 24-hour window
- Content: “This is the second sequence message”
🔵 Third Message (Outside 24-Hour Window)
- Delay: 1 Day
- Type: Template Message
- Setting: ✅ Use Meta-approved template
- Example Content: “Hello again! Here’s your next update.”
⚠️ You must use a WhatsApp template message for anything scheduled after 24 hours. Meta will charge for each such message.
✅ Step 8: Save & Test
- Save the entire flow
- Go to WhatsApp, type
bsp - You should receive:
- 1st message after 1 hour
- 2nd message after 12 hours
- 3rd message (template) after 24 hours
📸 Screenshots or logs can be checked in the Acele dashboard for confirmation.
🧠 Conclusion
WhatsApp Sequences in Acele help you build powerful, policy-compliant automation flows. By scheduling value-driven messages and using Meta templates smartly, you can nurture leads and engage users over days — automatically.
📌 Reminder: Template messages after 24 hours are mandatory and billed by Meta. Make sure your templates are approved and your Meta billing is active.
❓FAQs
Why do I need templates after 24 hours?
Meta requires them to prevent unsolicited messages and ensure compliance.
Can I use normal text for earlier messages?
Yes — within 24 hours, freeform text is allowed.
How do I configure template billing?
In your WhatsApp Business Account on Meta, add your payment method under billing.
What’s the max delay I can set?
Up to 30 days after the user joins the sequence.
Can I test faster?
Yes — use short intervals like 1–2 minutes for testing (if Acele account supports it).
