Essential features for small businesses to get started with WhatsApp Marketing
Most WhatsApp marketing platforms charge an extra 20% fee. We don't add any markup on Meta conversation charges. You pay Meta directly, saving on commissions.
Service conversations are initiated on reply to user initiated messages.
Basic live chat functionality to interact with users in real-time
Send broadcast messages to multiple users simultaneously
Send series of automated messages to your contact
Create campaigns to gather user inputs through chatbots
Set conditions for your bot to reply based on keywords in user input
Advanced features and higher limits, ideal for growing businesses needing more capabilities
Most WhatsApp marketing platforms charge an extra 20% fee. We don't add any markup on Meta conversation charges. You pay Meta directly, saving on commissions.
Service conversations are initiated on reply to user initiated messages.
Real-time translation in live chat to support multiple languages
Enhanced live chat features for better customer support
Receive data from any incoming webhook and send personalised WhatsApp message
Manage and showcase your products directly on WhatsApp
Unlimited everything, perfect for large businesses with extensive automation needs
Most WhatsApp marketing platforms charge an extra 20% fee. We don't add any markup on Meta conversation charges. You pay Meta directly, saving on commissions.
Service conversations are initiated on reply to user initiated messages.
Real-time translation in live chat to support multiple languages
Enhanced live chat features for better customer support
Receive data from any incoming webhook and send personalised WhatsApp message
Manage and showcase your products directly on WhatsApp
Acele sets itself apart by offering a truly transparent pricing model. Unlike other WhatsApp Business Solution Providers (BSPs), we don’t add any markup fees on top of the official WhatsApp API. This means you pay directly to Meta, saving you up to 20% per conversation.
| Category | Acele | Wati | Savings with Acele |
|---|---|---|---|
| Marketing | ₹7846.0000 | ₹10785.6000 | ₹2939.6000 |
| Utility | ₹1150.0000 | ₹1411.2000 | ₹261.2000 |
| Service (UIC) | ₹0.00 | ₹0.00 | ₹0.00 |
| Authentication | ₹1150.0000 | ₹1411.2000 | ₹261.2000 |
Each API activity in our platform consumes tokens based on the action performed. A message token is the unit used to measure usage across sending, receiving, and automation events.
When you send a message using our service, tokens are deducted based on your plan logic. Every outbound message consumes tokens.
Example:
1 message = 1 tokens
100 messages = 100 tokens
Incoming messages processed through the platform may also consume tokens, especially when used in automation, routing, or system workflows.
Example:
1 incoming message = 1 token
Automated events like delivery reports, read receipts, and callback triggers also consume tokens when processed by the system.
Example:
1 webhook event = 1 token
A message token is the internal usage unit used to track API activity. Tokens are consumed when messages are sent, received, or when automated events like webhooks are processed.
Let’s make WhatsApp Conversational Pricing easy to understand for you!
A WhatsApp conversation begins when a business sends a message or replies to a customer within a 24-hour messaging window. With WhatsApp API for business, companies can manage customer communication, support interactions, and engagement more efficiently from one centralized platform.
Businesses using Acele, can manage unlimited free customer support conversations without additional service conversation charges. Combined with 0% markup WhatsApp API pricing, businesses can scale communication more cost-effectively while maintaining better customer engagement.
Marketing conversations include promotional campaigns, product announcements, offers, and customer engagement messages shared through WhatsApp. Businesses can improve communication visibility and create more personalized customer interactions through targeted WhatsApp marketing.
Utility conversations include order confirmations, delivery alerts, payment reminders, appointment notifications, and important transactional updates. These conversations help businesses provide faster and more reliable customer communication on WhatsApp.
Authentication conversations are used for OTP verification, account login, user authentication, and password recovery messages. Businesses can improve account security while offering a smoother verification experience through WhatsApp.
Service conversations include customer support chats, automated replies, and real-time assistance through WhatsApp AI chatbot automation. Businesses can handle customer queries faster, improve response time, and deliver more personalized support experiences.
Get started with WhatsApp Marketing today and
supercharge your customer engagement!
Before selecting a plan, businesses should consider messaging volume, number of team members, automation requirements, chatbot usage, and integration needs. Choosing the right plan helps manage customer communication more efficiently as the business grows.
Yes, Acele offers scalable pricing options designed for startups, ecommerce brands, and growing teams. Businesses can start with essential features and upgrade later based on customer engagement and automation requirements.
Acele focuses on transparent pricing so businesses can better understand their communication costs. WhatsApp conversation charges are managed separately based on Meta’s pricing structure and messaging categories.
Acele includes CRM features that help businesses organize customer conversations, manage leads, track follow-ups, and streamline communication workflows from a centralized dashboard.
Yes, businesses can easily upgrade their plan as messaging requirements, automation usage, and customer engagement needs grow over time without disrupting ongoing communication workflows.
